The bitter taste of rejection, frustration, and discouragement makes prospecting for new accounts feel like the last thing anybody wants to be doing. Those negative feelings – or the fear of experiencing them – can have a paralyzing effect on … Continue reading →
You’ve landed your meeting with the CFO. She and her team are all assembled and ready to listen. Barely five minutes into your presentation, you see the disenchanted looks on people’s faces and realize, with that sinking feeling, that no … Continue reading →
What kind of a role does email play in your agency’s marketing arsenal? Chances are you’re making use of email in some marketing capacity, even if it’s just to keep your name in front of customers and build loyalty. But … Continue reading →
A while back, Inc. Magazine contributor Jeffery James wrote about some interesting parallels between fighter pilots’ training and successful sales operations. We thought those comparisons were great, especially since situational awareness – one of the must have qualities of any … Continue reading →