Building rapport is an essential part of selling. It’s not just about warming someone up before a sales pitch, but actually the ground that supports any good relationship. If you don’t have a working rapport with someone, you won’t be … Continue reading →
A number of psychological experiments have shown that buyers who felt empowered were more willing to change brands or switch vendors.
Continue reading →Have you noticed we’re living in a world of short attention spans and constant distractions? But maybe you were busy checking email or Facebook and didn’t notice. Distraction and the pull of novelty are so rampant now that a recent … Continue reading →
How do you close your prospecting emails? The way you sign off could make a real difference in the number of responses you get. … Continue reading →