PMA helps commercial insurance clients grow by providing tools, services and support that accelerates new business development and streamlines operations.

Agencies of all sizes, as well as individual producers, rely on PMA’s comprehensive marketing programs to help increase revenue in three distinct ways:

1) Through a unique blend of innovative prospecting methods, we connect agents and brokers with targeted and well-qualified business leads.

2) We provide tools and support to nurture those leads and strengthen client relationships.

3) We deliver results-driven training and coaching through innovative online modules that enhance sales and prospecting skills and increase productivity.


Professional Marketing Associates has been a trusted marketing partner for insurance clients throughout North America for over 30 years. Since 1985 we’ve worked with hundreds of agents, and developed tens of thousands of qualified sales appointments that have brought many millions of dollars in new business revenue to our clients.

Founded in Boston, PMA currently works with producers, agencies, brokerages and other insurance clients from our offices in Amherst, in the heart of the beautiful Pioneer Valley of Western Massachusetts.

Values and Culture

We support and advocate a win-win sales culture that honors the principle that both seller and buyer must realize meaningful value in every sales transaction. We see every sale as an opportunity to build and strengthen a relationship between the parties based on trust and mutual satisfaction.