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Monthly Archives: April 2016

The Secret Behind Full Bandwidth Phone Prospecting

Professional Marketing Associates Posted on April 11, 2016 by Joe ArakApril 11, 2016

I almost couldn’t believe it. When I first saw the marketing power of the telephone I was absolutely amazed. We’d just started PMA and developed a direct mail program for independent insurance agencies that was generating a strong 3-5% response. … Continue reading →

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Posted in Sales intelligence | Tagged Cold calling, Commercial insurance telemarketing, Communication, Emotional participation, Empathy, Insurance telemarketing, Lead generation, Prospecting, Sales training, Social science, Synchronous communication, Telemarketing, Tone of voice, Verbal communication | Leave a reply

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