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5 Simple Tactics Guaranteed to Raise Your Sales Quotient

Professional Marketing Associates Posted on May 19, 2016 by Joe ArakMay 11, 2017

It’s amazing how forgetting just one detail, one part of the overall process, can change an outcome. Take cooking, for example. We have successfully followed the same great recipe again and again, but this time the sauce just isn’t right. … Continue reading →

Posted in Sales intelligence | Tagged Commercial insurance telemarketing, Communication, Insurance prospecting, Lead generation, Lead nurturing, Meetings, Prospecting, researching prospects, Sales training | Leave a reply

Warning: Weak Prospecting Now Means Weak Sales Tomorrow

Professional Marketing Associates Posted on March 22, 2016 by Joe ArakMarch 22, 2016

It’s close to the end of the quarter, and you’re feeling the pressure to close new accounts and hit your numbers before the deadline arrives. To do that, you’ve got to work smart, and you’ve got to work fast. There’s … Continue reading →

Posted in Insurance prospecting | Tagged Building trust, Cold calling, Commercial insurance telemarketing, Familiarity, Focus, Insurance prospecting, Lead generation, Lead nurturing, Lead qualification, Prospecting, Sales training, Technology, Time management | Leave a reply

The Karma of Nurturing Sales Leads

Professional Marketing Associates Posted on February 19, 2015 by Joe ArakFebruary 23, 2015

The word karma has become a familiar term in western culture over the last 50 years. It’s often thought of as comeuppance, or the justice of the universe, but that’s not quite right. Karma basically refers to natural cause and … Continue reading →

Posted in Sales intelligence | Tagged Arenas of competition, Building trust, Client relationships, Commercial insurance, Customer service, Familiarity, Insurance agents, Insurance prospecting, Karma, Lead nurturing, Prospecting, Prospects, Sales, Sales intelligence | 1 Reply

How to Magnetize Prospects & Build Great Customer Relationships Even While You’re Sleeping

Professional Marketing Associates Posted on January 6, 2015 by Joe ArakJanuary 6, 2015

Think for a second about the last few commercial accounts you’ve written. Did the process move quickly and seamlessly from the referral or prospecting call, to the sales meeting, and then to closing? I’m guessing in at least one case … Continue reading →

Posted in Insurance newsletters | Tagged BtoB Advantage, Business relationships, Client relationships, Commercial insurance newsletters, Communication, Drip marketing, Email, Email newsletters, Familiarity, Hari Kondabolu, Insurance prospecting, Insurance renewals, Lead nurturing, Mere Exposure Effect, Prospecting, Sales, Sales intelligence | 2 Replies

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