We might be addressing others at an important sales presentation, the monthly sales coaching session, or an annual conference. We want the audience to give us their rapt and undivided attention. But that doesn’t always work out the way we’d … Continue reading →
Sounds like a great idea, right? It’s also imminently doable and we’re going to show you the how, what, and where of it in a minute, but first let me ask you a question. Think about the last sale you … Continue reading →
Today’s article was inspired by Seth Godin, serial entrepreneur, best-selling author, and global marketing guru. His blog posts are sinewy and rich with insight. If you know him you probably agree. If you don’t – check him out. There are … Continue reading →
Have you ever used photo-editing software? Sometimes just a slight adjustment in contrast or exposure can make dramatic improvements, simply by bringing out more of what’s there already. In business organizations, small shifts in attitude can also bring about big … Continue reading →